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Apol Padayotam alle 1st 1Cr film ?

 

Pettenu aayikote

 

Thacholi Ambu 1978 padam aanu...Anne 1Cr+ grossers undayirunno..?

 

Dr sunny you rocks

 

Nair sab hitalle? Vandanattinoppamalle release cheythathu

 

Nairsab vandanam pine chanakyan pine vere ethoke undenu thonu same time.nairsab hit aanu.valya sambavam onnum alla

 

Undenale avar parayunath chilapol sheriyakam.manjil virinja pookal enna padathinu 97lalh gross ennoru article undarunu aa filiminte productionil ulla aaro paranjath.

 

Big is bountiful
Ever since Ramesh Sippy's Sholay ran away with a bundle of box-office receipts, there has been a spate of big-budget multi-star spectacles on the Indian screen.

Sreedhar Pillai

October 16, 2013 | UPDATED 16:19 IST
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Ever since Ramesh Sippy's Sholay ran away with a bundle of box-office receipts, there has been a spate of big-budget multi-star spectacles on the Indian screen. However, only three other 70 mm films were made after Sholay, and down south there haven't been any of the wide-screen opiates.

In April, veteran film producer M.C. Punnoose - better known as Appachen - will fill that gap with his super spectacle Padayottam (Soldiers) in Malayalam. Based on Malabar folklore, Appachen's magnum opus is crammed with stars, impossibly ritzy sets, flaming fortresses, old Portuguese men-of-war and medieval gore. All this is laced with the latest in stunts. With a price tag of Rs I crore in an industry where an average film costs Rs 15 lakh. Padayottam is the biggest thing in films in the south.

Indigenous: It will also be the first Indian 70 mm film to have been processed entirely in India, Shot with a 35 mm camera. the frames have been blown up to double the measure at the Prasad Film Laboratory, Madras. Said a spokesman of the laboratory: "What the Sippys and others did in London can be done now in Madras." Appachen's glittering offering has the southern financiers in a ferment, who wonder what a 70 mm boom would do to their business.


Appachen's career in the industry spans more than 30 of his 56 years. In the early '50s. he and elder brother Kunchacko set up Udaya, the first film studio in Kerala, at Alleppey. This churned out as many as 80 films. After the death of his brother, Appachen launched his own concern. Navodaya, and continued with an increasingly successful career.

He was the first Malayalam producer to make a cinemascope movie. Thacholi Amhu which cost Rs 30 lakh and brought in more than Rs 1 crore. This was followed by a rash of cinemascope films, and to date more than 50 have been made. Last year, the pioneer made a romance, Manjil Virinja Pookal with new actors for Rs 22 lakh, which became one of the biggest box-office hits in Malayalam film history, adding to his stature as the leading figure in the industry.

As Padayottam is getting ready for release, there are critics who fear that Appachen's opus may well prove to be his Waterloo. However, the producer has ob- j viously taken great pains to ensure that his epic keeps the cash registers ringing. Ten years ago he made a film in 16 days; Padayottam has taken more than a year. Says Appachen: "It is going to cater to the changing values and changing tastes of cine-goers."

Profits Expected: Initially, the film will be released in four 70 mm theatres in Trivandrum. Ernakulam. Trichur and Calicut - Kerala boasts the largest number of 70 mm theatres in India. Appachen has booked these for 25 weeks. Responding to a heavy publicity blitz, people are expected to flock to the theatres, and Appachen expects to gross Rs 50 lakh from these four theatres alone.

Later, the 1,000-odd rural centres will screen 35 mm cinemascope prints. Appachen calculates that the total takings will break box-office records. He asserts: "With my own distribution set-up and personal contact with so many exhibitors the film will never flop."

Prem Nazir, the leading man of Padayottam and evergreen Malayalam film hero - he has starred in over 600 films - has complete faith in his producer, Nazir says: "Appachen is the last moghul in the Malayalam film industry. When he made the first cinemascope film, panic ensued but he had the last laugh."

Nazir is confident that Padayottam - will be a smash hit. Another producer, P.V. Gangadharan is already looking into the future, and says: "If Padayottam clicks then every Dubai-returned chap in Kerala will start making 70 mm movies."

 

Chanakyan enganeya?Kamal hassan film alle.but annatte kalatu nalla oru theme ayirunnu